February 2021: Bindle Monthly Update
Dear Friends of Bindle Systems:
I hope you are all doing well and staying safe.
Just a short update this month, bulleted below.
Thanks as always for your support!
Team Bindle
Positive Developments
“Multi-cert” (vaccine records and test results) and “recover my wallet” both approved by the app stores.
“Try it for yourself” goes live in two weeks – self-guided tour for new users.
New branding is live across the app, joinbindle.com and bindlesystems.com.
Market positioning remains squarely on reopening our local communities. Your Hometown HealthPass. Sample storefront stickers here.
Successfully pivoted our lobbying efforts from the Federal level to the State level, starting with NY.
In NY, we have locked in statewide access to low cost PCR tests ($20-$40) for restaurants, weddings, and other catered events
joinbindle.com/ny is being distributed to 50,000+ venues around NY and 15,000+ brides planning weddings in NY
Ongoing discussions to expand to other NY events and venues, including: professional sports, live music, Broadway, museums, gyms, etc.
Well on our way to hitting our contract goal for the quarter (6 of 7 already signed).
Pricing adjustments for “closed use” cases to drive client-side adoption – now $0.20 per test – targeting $100K per month by June.
Passed our first HIPAA audit
Proudly supporting the Good Health Pass Collaborative
Partnership with building/office access control software company moving forward – national footprint
Partnership with large online event management platform progressing – national footprint
New Team Additions
Erica Frenkel, Equity and Access
Rosa Stotesbury, Product
Margarita Ramos, Advisor
Jennifer Swanson Prince, Advisor
Materials
Thoughts on “Competition” in the Digital Health Credentials Space
2021 Internal Kickoff Team Meeting Slides – Vision, Mission, Values, OKRs
